by Paul James | Apr 8, 2026 | My Blog
For years, a Facebook page was enough for many small businesses. Post an update, your followers see it, job done. That model has not just declined, it has largely stopped working. Organic reach for business pages has fallen significantly, and a post that once reached...
by Paul James | May 27, 2025 | My Blog
The “SEO is dead” headlines have been doing the rounds since Google started rolling out AI Overviews, and they will probably keep doing the rounds for a while yet. Some of what is being written is worth paying attention to. A lot of it is noise, either...
by Paul James | Jul 10, 2023 | My Blog
Most small business websites do not fail because of bad design. They fail because nobody can work out what the business actually does within the first ten seconds of landing on the page. It is a common problem, and a more understandable one than it sounds. When you...
